ADVISORY / AI VISIBILITY
Help AI understand your brand.
GAEO.ai helps organisations make their websites discoverable, understandable and verifiable across search and AI-assisted answers. Our advisory combines technical SEO, answer engine optimisation (AEO) and generative engine optimisation (GEO), with evidence at every stage.
What does “bringing a brand to AI engines” mean?
It means giving search systems access to useful public pages, describing the organisation consistently, publishing answers supported by evidence, and measuring when those answers are actually cited. A crawler visit, a submitted sitemap and an AI citation are different outcomes. We report them separately.
The process
- Establish the baseline. Agree target markets, languages, customer questions and the facts the brand can substantiate. Record current search visibility and a repeatable sample of AI answers.
- Remove discovery barriers. Inspect status codes, redirects, canonical URLs, robots directives, sitemap coverage, rendered content and hosting restrictions.
- Build the evidence. Clarify organisation and author identity. Improve primary pages with direct answers, methodology, original findings and source links. Match structured data to visible content.
- Publish and notify. Verify the production release, submit sitemaps through available webmaster tools, and notify participating engines of changed URLs through IndexNow where supported.
- Measure and maintain. Track verified crawler access, indexing evidence, citations, referral traffic and enquiries. Review changes against the same question set, market and product settings.
What the engagement delivers
- A prioritised audit with affected URLs, evidence, fixes and acceptance checks.
- A brand fact sheet and content plan organised around real customer questions.
- Website improvements, a release checklist and a repeatable discovery pipeline.
- A submission register separating pending, accepted and indexed URLs.
- A measurement protocol covering ChatGPT, Claude, Perplexity and Google experiences where available.
Scope is agreed after the baseline audit. We do not publish invented case studies, guaranteed rankings or unsupported performance claims. Review our standards, methodology and evidence policy.
How do the platforms discover a website?
ChatGPT: OpenAI documents OAI-SearchBot for search discovery and ChatGPT-User for user-triggered retrieval. Search access and model-training preferences are separate controls. OpenAI crawler documentation.
Claude: Anthropic documents Claude-SearchBot for search and Claude-User for user requests, separately from ClaudeBot used in model development. Anthropic crawler documentation.
Perplexity: PerplexityBot supports search discovery. Its published IP ranges help hosting providers distinguish genuine crawler requests from a copied user-agent name. Perplexity crawler documentation.
Google and Gemini: Google Search eligibility remains foundational for AI features in Search. Google-Extended is a separate control affecting Gemini training and grounding; it is not a Google Search ranking signal. Google AI features · Google crawler controls.
Can you guarantee indexing or AI citations?
No. We can verify implementation, accessibility, supported submission receipts and observed results. The platforms decide whether to crawl, index, rank or cite a page. There is no universal AI submission console or official GEO certification across these providers. An llms.txt file can offer an additional reading guide; it is not proof of indexing or a substitute for accessible web content.
Start with your website
Request an AI visibility audit with your domain, priority markets, and the questions you want your brand to answer. Every submission goes to a human reviewer who decides next steps.
Last reviewed: 11 November 2026. Platform requirements evolve; each engagement rechecks the official documentation.